SERVICES
LET'S LAUNCH YOUR STUFF
Brand and Go-To-Market Strategy
LET'S OPTIMIZE YOUR PROCESS
Marketing and Strategy Consultation
LET'S CREATE STUFF THAT WORKS
Content Creation for Your Brand
LET'S FOCUS ON GROWTH
Using Content to Grow Your Funnel
EXPERIENCE
February 2020 - Present
MARKETING CONSULTANT
I started out helping a friend with a new business in 2020, which in turn expanded into the business and clients that I have today. I consult on marketing strategy, strategic projects, team structure, and marketing tech stacks, and I also create marketing and brand strategies for my clients with content to match.
August 2022Â - Present
SR. MANAGER, STRATEGIC PROGRAMS
Lead for the Marketing/Comms integration and optimization for a $6 billion acquisition. Planning and executing critical strategic initiatives focused on growth and productivity improvement opportunities which impact multiple business units. Owning all waterfall conversion metrics (INQ-MQL, MQL-SQL, SQL-Won) and improving conversion rates across product suites and business units
August 2021 - August 2022
MANAGER, MARKETING
Leading a team of three Marketing Managers responsible for Security, LegalTech, Digital Experience, and US Public Sector business units with brand and go-to-market strategy. Responsible for maintaining pipeline and marketing sourced revenue goals, budget spend, and localizing programs for geographic funnels with targeted ABM and market strategy